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SEO Setup Guide for Uscreen Content

Configure SEO across your Storefront to improve search engine visibility

Updated this week

Search Engine Optimization (SEO) is built into various features in Uscreen, helping your video membership business gain visibility in search engines. This guide will walk you through how to optimize your Uscreen site for better search rankings, attract more organic traffic, and grow your audience.


SEO Features in Uscreen for Content

You can customize the following SEO elements for your content:

  1. SEO Title: The title that appears in search engine results

  2. URL Handle: The unique web address for your content

  3. SEO Description: A brief summary that appears below the title in search results

These SEO settings are available for:

  • Videos

  • Collections

  • Live Streams

  • Categories

  • Authors

NOTE: The Website Title and URL only support alphanumeric characters and not special characters. Meta Descriptions support special characters.


How to Manage SEO Settings for Content

For Videos

  1. Go to Content > Videos

  2. Select the video you want to optimize

  3. Click Edit

  4. Scroll to the SEO section

  5. Set the Website page title, Website URL, and Meta Description

  6. Click Save

For Collections

  1. Go to Content > Collections

  2. Select the collection you want to optimize

  3. Click Edit

  4. Scroll to the SEO section

  5. Set the Website page title, Website URL, and Meta Description

  6. Click Save

For Live Streams

  1. Go to Content > Live Streaming

  2. Select the live stream you want to optimize

  3. Click Edit

  4. Scroll to the SEO section

  5. Set the Website page title, Website URL, and Meta Description

  6. Click Save

For Categories

  1. Go to Content > Organize > Categories

  2. Select the category you want to optimize

  3. Click Edit

  4. Scroll to the SEO section

  5. Set the SEO Title, URL Handle, and SEO Description

  6. Click Save

For Authors

  1. Go to Content > Organize > Authors

  2. Select the author you want to optimize

  3. Click Edit

  4. Navigate to the SEO tab

  5. Set the SEO Title, URL Handle, and SEO Description

  6. Click Save


Best Practices for SEO

  • Be descriptive: Use clear, specific titles and descriptions that accurately represent your content

  • Include keywords: Incorporate relevant keywords that your audience might search for

  • Keep it natural: Write for humans first, search engines second

  • Use unique content: Avoid duplicate titles and descriptions across your site

  • Be concise: SEO titles ideally should be under 60 characters, descriptions under 160 characters


Behind-the-Scenes SEO

Uscreen automatically handles many technical SEO elements:

  • Video titles are used as H1 tags on video pages

  • Structured data markup helps search engines understand your content

  • The default open graph tags are generated from your video thumbnails for better social sharing


Request Recrawling and Reindexing

When you make SEO changes to your content, search engines need to recrawl your pages to recognize these updates. Here's how to request recrawling:

Google Search Console

  1. Create or log in to your Google Search Console account

  2. Add and verify your website domain if you haven't already

  3. Once verified, go to URL Inspection in the left menu

  4. Enter the full URL of the page you want to recrawl

  5. Click Request Indexing

Bing Webmaster Tools

  1. Add and verify your site if you haven't already

  2. Navigate to Configure My Site > Submit URLs

  3. Enter the URLs you want to recrawl (up to 10 per day)

  4. Click Submit


Submitting Your Sitemap

For broader reindexing, submit your sitemap to search engines.

NOTE: Remember that search engines control the crawling and indexing process. While requesting recrawling or reindexing can expedite the process, it may still take time for changes to appear in search results.

Even with perfect SEO settings, ranking well in search results takes time and consistent effort. Continue adding quality content and optimizing your existing pages for the best results.

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