Analytics Changelog

🎭 Deeper Insights into Subscriber Behavior

We’ve added a brand-new Engagement Report to Subscription Analytics to help you better understand how your subscribers are using your platform — who’s engaged, who’s at risk, and what they’re interacting with (like content and community).

Here’s what you will find:
🔹 Track Daily, Weekly, and Monthly Active Users
🔹 See trends in user activity and engagement
🔹 Spot early signs of churn and understand what’s driving retention

📚 View the help article for full details

👥 Analytics for Group Subscriptions

We’ve added new analytics capabilities for customers using Group Subscriptions, making it easier to understand and analyze group-level activity.

Here’s what’s new:
🔹 Group Analytics tab — now available in Subscription Analytics (visible only for customers with the Group Subscriptions add-on)
🔹 New Group filters — available across Subscription, Content, and Sales Analytics so you can break down data by group

📚 View the help article for full details

🗂️ New tab layout in Subscription Analytics

We’ve renamed and reordered the tabs under Subscription Analytics to make it easier to navigate.

🔹 “Acquisition & Retention” is now called “New”
🔹 New tab order: Overview | Trials | New | Engagement | Churn | MRR | Benchmarks

🔹 Retention charts have moved from “Acquisition & Retention” to “Churn” for better alignment

📈 Improved Migrated Subscriptions Chart

We’ve updated how migrated subscribers appear in Subscription Analytics to make the data more meaningful over time.

What changed:
🔹 Before: X-axis showed the migration date — making the chart less useful, especially since most subscribers are migrated within the first months
🔹 Now: X-axis shows record date, so you can see how many active migrated subscribers you have over time

This update gives you a much clearer view of how many migrated subscribers are still active post-migration.

📊 Advanced Analytics Is Here!

We’ve just launched Advanced Analytics — powerful tools designed to help you work smarter with deeper insights, more automation, and no spreadsheets required.

Here’s what you can do:

🔹 Build custom reports once — then let them update automatically
🔹 Set data alerts – know when key metrics shift so you can act fast
🔹 Automate and schedule reporting – get the right data to the right people at the right time
🔹 Unlock powerful insights – access raw user data and tailor reports to uncover what’s really driving engagement and revenue

🎁 Try it free for 30 days — Email us at analytics@uscreen.tv to get started with Advanced Analytics today.

⚡ Live Events Report – Now Faster & Smarter

We’ve improved the performance of the Live Events Report so it loads faster and gives you more relevant data. The date range filter now reflects the event launch date (not when viewers watched), so you can better track each live event's performance.

🌍 New: Table View for Country-Level Data

Our globe visual is fun, but we get it—sometimes you just want the numbers. Now, you’ll find a simple table view right below the globe showing Views and Watch Time by Country, perfect for exporting and digging into the data (hello, Excel fans! 👋).

🎬 Content Benchmarks Report

We’ve just released Content Benchmarks, a new report in Uscreen Content Analytics that shows how your content performance stacks up against other creators in your industry.

What’s inside the report?
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🔹 Industry Averages Table – Compare key content metrics like Subscriber Engagement Rate and Average Completion Rate against the average values from other creators in your industry.
🔹 Benchmark Charts – Visualize how your performance compares across the 25%/50%/75% quartiles.

🔹 Peak Performance Insights – Discover which video durations resonate best with your audience, along with the optimal times and days to reach your viewers.

These insights can help you:

💡 Understand how your content performs
📈 Spot areas to improve viewer engagement
🎬 Optimize your video strategy
🎯 Set actionable content goals

📖 Check out our Help Article to learn more!

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🎥 Content Engagement Activities Additions

We've added more details to help you track engagement on your videos:

🔧 Bug Fixes in Content Analytics
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We’ve fixed two issues to ensure your Content Analytics reflect performance more accurately:

📊 Subscriptions Benchmark Report

We’re excited to introduce Subscription Benchmarks, a brand-new report in Uscreen Analytics that helps you understand how your business compares to others in your industry.

What’s inside the report?

🔹 Industry Averages Table – Compare your key subscription metrics to the average for the selected industry.
🔹 Benchmark Charts – See how your metrics compare across the 25%/50%/75% quartiles, giving you a clearer picture of where you stand among similar businesses.

These insights can help you:

💡 Identify strengths

📈 Spot growth opportunities

📶 Understand how you stack up against similar businesses

🎯 Set realistic goals

📖 Check out our Help Article to learn more!

💰 Improvements to Payout Reports

We've made updates to the Payouts Report to improve usability:

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📍 Purchase Locations Now Available in Sales Analytics

Gain deeper insights into where your purchases are coming from! The drill-down views in Sales Analytics now include purchase location details:

📊 MRR Report Update

To provide more accurate insights, we have removed MRR forecasting for the current month. The MRR Report now reflects revenue only from members with a paid invoice in the period.

💰 Clearer Payout Reports

We've made improvements to the Payout Report to help you better understand your payouts from select Uscreen payment gateways:

🚀 Marketing Analytics

Introducing our Marketing Report! Gain actionable insights into the impact of your marketing efforts on acquiring leads, nurturing prospects, and retaining customers.

Learn more about Marketing Analytics

👥 Community Analytics

We’re excited to introduce the Community Report! Analyze your community’s activity and engagement with ease.

Learn more about Community Analytics

🌍 Enhanced Content Countries Report

The Countries tab in Content Analytics is now more interactive:

🗂️ Updated Navigation Menu

We’ve streamlined the left navigation menu for a cleaner and more intuitive experience, aligning with the broader product structure.

💰 Payout Reports Move to Analytics

The Payouts Report has a new home: Analytics > Sales.

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Learn more about the Payouts Report

📈 Net Sales Growth Rate in Sales Report

Easily monitor your Net Sales Growth Rate with a new view added to the Sales Report.

🤑 Paying Members Count in MRR Report

See the number of paying members at a glance!