Why Integrate Uscreen with Mailchimp?
By connecting Uscreen to Mailchimp, you can:
Automatically sync customer details into a Mailchimp audience.
Send personalized email campaigns.
Track delivery, open rates, and other metrics.
If you'd like to sync Mailchimp subscribers into Uscreen instead, explore the Zapier integration for seamless two-way communication.
Before You Start
đ¨ Important: Ensure the Mailchimp audience youâre syncing to has no required fields other than email.
Step 1: Generate Your Mailchimp API Key
Log in to your Mailchimp account.
Click your Profile in the bottom-left corner.
Navigate to Account > Extras > API Keys.
Click Create a Key and copy the generated API Key.
Step 2: Connect Mailchimp to Uscreen
In Uscreen, go to Settings > Integrations.
Click Connect on the Mailchimp integration.
Paste your Mailchimp API Key.
Select the Audience (List ID) you wish to sync to.
â Result: New customers will automatically sync to your chosen Mailchimp audience.
Using Mailchimp's API: What You Need to Know
Uscreen now supports Mailchimpâs 3.0 API for better performance.
Upgraded recently? If you connected to Mailchimp before July 2023, you might be using an older API. To avoid syncing issues:
Disconnect the integration.
Reconnect it using the latest API.
Data Synced to Mailchimp
When a customer is synced from Uscreen to Mailchimp, these data points are included:
First Name
Last Name
Date Added
Email
Subscription Status:
in_trial
never (no active subscription)
active
pending_cancellation
canceled
former
on_hold
đĄ Mailchimp automatically tags the source as âAPI - Generic.â
Managing Email Preferences
If a customer opts out of News & Updates in Uscreen, theyâll be automatically unsubscribed from your Mailchimp audience.
Similarly, if a customer unsubscribes from a Mailchimp email, theyâll also be unsubscribed in Uscreen.
Benefits of the Integration
Simplifies audience management by syncing data automatically.
Enhances email marketing with personalized customer details.
Maintains customer preferences across both platforms for consistency.