You can email your users when you go live by enabling the live event email notification. For events that are Free for everyone, all of your users will receive an email notification that the event is going live. If your live event Requires access and is part of a certain plan or one-time purchase, only those with access to that plan or one-time purchase will be notified.
Enabling the Notification Per Event
Navigate to Content, then go to Live Streaming.
Click on your live event to enter the editor.
Under the Preregistration section, click the toggle for Send email notification when event starts
Editing the Notification
After toggling the box, you can click on the Edit button to edit the email that is sent.
To make your emails more personalized, you can customize the subject line and the body according to your brand and voice. However, please note that the section of the email body within the curly brackets {{ }} should not be customized.
Once you've customized your email to notify people that your event is live, click save.
Finally, you'll need to click Save Changes at the top of the event editor page
What Happens Next?
As soon as you click Go Live under the Stream tab, the email will be sent out to all users who should have access to the event.
The email users receive will be similar to the example below:
The image displayed will be the one you selected for the Thumbnail, and the email will also contain a Watch Now button, so users can watch it right away.